In March, the winner of The Culture of Design 2.0 award was announced — a joint initiative by Ukrainian Fashion Week and INTERTOP Ukraine (part of MTI Group), aimed at supporting a new generation of designers and discovering new names in the contemporary fashion industry.

The winner is designer Nika Kuznetsova, who received a prize of 150,000 hryvnias, as well as the opportunity to create an original collection in collaboration with INTERTOP.

🧶The upcoming collection, titled All Is Full of Knit, explores the idea of wholeness and freedom of self-expression through the plasticity of knitted forms and the continuity of lines.

The Culture of Design initiative continues to develop the synergy between the creative industry and fashion retail, creating new opportunities for scaling design ideas and shaping the future of Ukrainian fashion.

🔗The release of the joint collection by Nika Kuznetsova and INTERTOP is scheduled for autumn 2026.